Modulekode | RKB 780 |
Kwalifikasie | Nagraads |
Fakulteit | Fakulteit Geesteswetenskappe |
Module-inhoud | *Hierdie inligting is slegs in Engels beskikbaar. The aim of this module is to introduce students to a dynamic application field in marketing, namely sport and leisure marketing. The ultimate outcome is that students will be exposed to the multidimensional scope of sport and leisure marketing through an experiential process where relevant scientific theory is combined with practical applications. Other topics will also be covered: leisure, recreation, sport and adventure tourism. |
Modulekrediete | 20.00 |
Programme |
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Diensmodules | Fakulteit Ekonomiese en Bestuurswetenskappe |
Voorvereistes | BEM 110 of BEM 781 |
Kontaktyd | 1 lesing per week, 1 webgebaseerde periode per week |
Onderrigtaal | Aparte klasse vir Engels en Afrikaans |
Departement | Sport- en Vryetydstudies |
Aanbiedingstydperk | Semester 2 |
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